Age: 6-12 Months

Perfect for playtime, tummy time or at the park, our Lolli Living Oceania round play mat features gorgeous linen and denim whale applique with intricate embroidery and a fun reversible whale print on the other side. Made from 100% cotton sateen and light padded...

Complete the dainty look in your baby's room with BONJOUR BABY EXTRA LARGE LUXE PLAYMAT.  The mat will protect your baby from falls and it's so easy to assemble! WHY WILL YOU LOVE BONJOUR BABY EXTRA LARGE LUXE PLAYMAT? Fast and easy to assemble...

Bright, bold and built for little hands, this sturdy flap book is a fun, interactive way to introduce the first 100 words in a child’s vocabulary, from the usual tractor and trains to spaghetti, swimsuit and superhero! BABY’S FIRST 100 WORDS has five themed...

BABY LOOK! It’s your very first book. And you’re going to love it! This multi-sensory playbook is a book to grow up with through each developmental phase from 8 months up to 2½ years. There is a surprise at every page turn — something...

Meet Carmen the Cow! Objects in the Itzy Bitzy Mirror™ are cuter than they appear! Watch as your babe smiles at their reflection in the mirror, reaches for the textured feet, and grasps for the ribbons. Attach to your car seat for on-the-go entertainment...

This Set includes 6 x set of 2 pink & purple, quality hair bobble elastics with star, heart and ball bobble ends.

Join Ditty Bird and friends on a melodic journey to discover colors with the Color Songs Sound Book! With its lively tunes and interactive features, this book provides a creative and entertaining way for children to learn and remember colors, setting the stage for...

Explore the ABCs in a whole new way with Ditty Bird's Fun Alphabet Sound Book! With 26 interactive sounds and flashcards, this book offers a hands-on approach to learning letters and sounds, fostering early literacy skills and a love for language in young children....

Playtime! is a high-contrast fold-out book with finger wiggle holes to encourage key developmental skills while you have fun together.  Like our bestselling book, Tummy Time!, it folds out and stands up in front of newborns during the all-important tummy time – a practice encouraged by healthcare...

Features: Compact Folding With Carrier Bag Max Safety With 3-piont Harness Straps Removable Dining Tray Handy Storage Pocket Non-slip Base Lightweight Enhance your outdoor family outings with the Marcus & Marcus Baby Outdoor Foldable Chair, a versatile and practical solution for parents and their...

Low center of gravity for greater comfort Keeps baby sitting snugly with C -curve Soft, suede like texture Built in airpump for easy inflation Easy to fold, store and carry For 7 months to 2 years old MATERIALS: Body: Vinyl chloride resin (uses food...

A magical bedtime story book for children. Tiger is ready for bed, but first he wants to say good night to all his animal friends. Insert the magic torch between the pages to find Tiger's friends in each night-time scene and watch children glow...

A magical bedtime story book for children. Bunny is ready for bed, but first she wants to say good night to all her animal friends. Young children will love to help Bunny find the animal friends in this interactive novelty board book. Insert the included...

We have one planet Earth and one chance to save it. Reduce, reuse and recycle are three important words. Be a friend to the planet seven days a week. Become an Eco Zoomer!   Help little ones learn their first numbers while discovering fun...

City blocks for little creators. Let the creative side take over! Building blocks help promote mental development.

Made from a lightweight material, these books are perfect first books for babies and toddlers! With wrapped, colourful page edges, these books jump out on any book shelf!Each title is packed with bright pictures and 10 fun objects to discover. Explore sounds, vehicles, animals...

Every kid wants to look cool! Our Vibe sunglasses for toddlers offer that fashion forward style plus full protection from UVA/UVB rays. With tons of fun colors to choose from, you can’t go wrong! 100% UVA/UVB protection Doctor recommended Shatterproof polycarbonate mirrored lenses Unbreakable...

The classic 12-Panel Square Playpen is extra roomy, allowing for parents play inside with their babies. One of the panels is a door which allows easy access parents and grandparents. Need more space? This playpen can easily be expanded with extension panels for the...

Is your child afraid of the dark? These little friends have a soft glowing nightlight in their belly and also play soothing melodies. Just squeeze the belly to switch on and it will automatically switch off after 20 minutes. Plush is washable (remove module...

The cutest colour matching activity that you ever did see! Little ones can develop their colour recognition by matching the silicone tops to the corresponding coloured balloon. Safe and toxic-free, the silicone tops are chewable and have little footprints on the base for fun...